About Bobby Kelly

  • Academic Level Degree Bachelor
  • Age 43 - 47 Years
  • Salary 1850
  • Gender Male
  • Industry Management
  • Viewed 92
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About me

I am a Canadian citizen with a valid passport available for remote work in distributed teams.

I focus on enabling digital optimization strategies through measurement planning and implementation, analytics, reporting and insights. The result is an improved user experience and better performance of marketing dollars.

Experience:
– 15+ years working on distributed/remote teams
– 15+ years in requirements gathering, strategic planning, implementation, and measurement in web marketing.
– Analysis and insights reporting in corporate marketing services & digital teams
– Web application design and development with HTML, CSS, PHP, MySQL, etc.
– SQL programming (MySQL, Oracle, SQL server) and database design

Core competencies:
Digital Strategy
Measurement Planning
Implementation
Domo
Analytics | Analysis
Dashboard Design
Voice of Customer | Customer Insights
ClickTale
Ensighten (like Tealium and Google Tag Manager)
Google Analytics | Google Webmaster Tools Search Console | AdWords Certified
Adobe Analytics (Omniture, SiteCatalyst) Dynamic Tag Manager (DTM), Adobe Marketing Suite | AdHoc (Discover) | Report Builder | Adobe Launch
Webtrends Analytics
HubSpot CRM
Data Governance
Project Management
Vendor Management

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